Television Advertisements

Today， a growing number of commercial （商業性的） advertisements jump into TV programs， which is a controversial issue.

　　Television advertisements have positive aspects. First， they can provide viewers with valuable information about merchandise. Second， the wide spread of TV ads may also stimulate the economy. Finally， these commercials （廣告） often finance the operation cost of television stations.

　　However， television advertisements also have negative aspects. In the first place， these ads often interrupt interesting programs. Besides， some ads may be highly unreliable if they are motivated by profit. What is more， ads may increase people's greed by encouraging them to own so called “valuable” products. Finally， some TV ads give viewers a false sense of reality by promising that certain products will make potential customers lucky， attractive， rich and successful.

　　Weighing the positive and negative aspects， I think that we should turn TV ads to their best advantage. TV ads should be carefully examined and scientifically edited before they are allowed to become a part of people's life. TV stations and producers should treat TV ads as their good servant， not their bad master.

　　範文分析 作者在蓡照中文提綱的基礎上推陳出新，將段落按照發展層次整理郃竝在一起。前段能引起後段，下段是上段的必然發展、邏輯歸宿與邏輯。在討論電眡廣告的優缺點時分別使用了兩組詞滙表示竝列關系（First，Second，……；In the first place，……），使句子與句子的排列井井有條。從優點轉到缺點時，用“However”連接，過渡自然明了。最後一段以主題句引出作者的觀點，利落醒目。流暢通順，互相啣接、前後照應、渾然一躰，顯示了連貫性。